In 2018, Amy Parry Projects was approached by Gensler to create a youthful and music-centric art package for a new hotel developed by the Hard Rock brand. REVERB was meant to be a hotel for today’s young music fan, with a modern and tech-savvy approach to design. APP worked with artist Aaron Whisner to create a custom piece for the hotel’s co-working area, instilling the space with the artist’s street art sensibility, and creating a memorable “Instagram Moment.”
To learn more about how the artwork developed, please flip through our latest Case Study below…